We need to think of record label music video, production company and digipak design company. Names we could use:
LMC
Hello Dave Records
Broken Elephant Records
Addingham Media
Crossbeck Media
A look at the music video industry and the making of the my Confessions by We Are The Ocean Music Video and the Digipak and Magazine Advert
The target Audience for Alternative rock is 15 - 24 this is our core audience. We intend on appealing to this audience by putting our band in casual fashionable emo clothing. Showing scenes depicting teenage struggle and therefore sympathizing with our audience. We have included a mixture of both boys and girls in our video idea to appeal to both genders with use of a dress and extreme close ups of the female protagonist to appeal to the male gaze.
Hassle records is an independent record label specialising in rock, punk and emo music. They use the distributor PIAS. There business is reliant on the larger bands and allows any small band to send demos. [more]
This band is a post hardcore band from California formed in 1990 and reformed in 2007. They began with the record company Drive Thru Records which is a California based inpedpentent company. They later had the record label MCA which became the Universal Music Group. They have also worked with Geffen Records who worked with Cher.
This is a video with a sepia filter over it to signify honesty from the footage and that the footage may be old
Shows many extreme close ups of womens body parts to appeal to the male gaze and stereotypically as a feminist would say objectifies the women as sex objects.
Cobewebs signify age and is an interextual reference the Lady Havisham
The protaganist gets up and out of bed alone in black and white this is to signify that the video is sad, romantic and serious he is lonely.
This is a folk ballad
The use of the oval shaped window with a black border signifies sadness